Viewpoint Employee Engagement
Diageo head of environment Michael Alexander
It's important to make employees feel highly connected to the company's environmental goals, and providing
ways in which they can contribute as much as they can to the success of these goals. Involving them fully in the
planning and development is an essential part of employee engagement.
Driving this engagement can be achieved through inspiring employees with a compelling strategy for the
future, as well as recognising and valuing their individual contribution, acting on their feedback, giving them
opportunities to grow and develop and behaving with integrity, including demonstrating our commitment to
sustainability and responsibility.
Reckitt Benckiser director of global sustainability, environment, health and safety Dave Challis
Ask people what they are interested in and design a simple, focused programme that responds to it and also
achieves your communications goals. It's easy to forget that not everyone talks about sustainability all day every
day and has a slightly different take on things to us sustainability geeks!
AkzoNobel global sustainability director for decorative paints Chris Cook
Make it easy and fun for people to get involved, and make it two way - get ideas from employees, don't be too prescriptive.
Then act on those ideas.
Legal & General sustainability manager Debbie Hobbs
Make it fun. With sustainability, there have been so many negative messages ie: 'don't do this, turn that off'
that it's time we made it more positive and more accessible.
Aviva plc group head of environment & climate change Zelda Bentham
Make actions as personal as possible and communicate little and often, painting a picture of the benefits to the individual
and the company.
